Two years after Warner Bros. Discovery (WBD) rebranded its streaming service to Max, the company is reverting to its old name ...

Just as Comcast/NBCUniversal prepares to launch its cable spinoff, Versant, Warner Bros. Discovery (WBD) appears to be eyeing ...

Warner Bros. Discovery (NASDAQ:WBD) has adopted the old name "HBO Max" for its popular streaming service, the company ...

A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner ...

WBD changed HBO Max’s name to Max in 2023 shortly after WarnerMedia and Discovery merged, creating WBD, in 2022. The company originally rebranded the service as HBO Max in 2020, having pivoted away ...

Warner Bros. Discovery made a surprise announcement on Wednesday: it was re-re-branding its flagship streaming service as ...

Warner Bros. Discovery marketing chief Shauna Spenley says she and her colleagues will be tuning in more avidly than ever to ...

HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...

The streamer, best known for its catalog of Emmy-winning shows, Succession, Game of Thrones, The White Lotus, and The Last of ...

First, it was HBO Max. Then it was Max. Then it was Max with some new logos. And now? The streaming service from Warner Bros.

Warner Bros. Discovery (WBD) unveiled it will be rebranding its streamer Max back to HBO Max this summer.

The digital home of hit shows like "White Lotus," "The Pitt," and "The Rehearsal" is going back to its old name. The ...