Blackpink’s Jennie is ready to ring in the new year with a new company and label. On Sunday, she took to Instagram to announce the new endeavor, called Odd Atelier (OA). “Hi, this is Jennie.

As confirmed by Variety, the partnership between Columbia Records and ODD Atelier will kick off this October, when Jennie is slated to drop a new solo single, her first since 2023’s “You & Me ...

On July 24, 2025, The Hollywood Reporter confirmed that BLACKPINK’s Jennie has teamed up with ALTA Music Group for joint management. This marks ALTA’s first official artist signing.

Despite the music clip being short, it marks a very big shift for Jennie, who announced in December that she had launched her own label, OA, short for ODD ATELIER. Jennie and her fellow Blackpink ...

Blackpink member Jennie has signed with Alta Music Group, founded by former Spotify executive Jeremy Erlich, according to a ...

Jennie of Blackpink has signed with former Spotify global music head Jeremy Erlich’s newly launched Alta Music Group for US ...

Despite the music clip being short, it marks a very big shift for Jennie, who announced in December that she had launched her own label, OA, short for ODD ATELIER.

OA already has its own Instagram page with as few posts explaining its purpose. Founded in November 2023, OA stands for ODD ATELIER and “aims to create new things that attract attention in a ...

BlackPink member Jennie's agency Odd Atelier (OA) denied recent rumors claiming that the singer's father has recently published a work of fiction featuring the group and warned of legal measures ...

Jennie, who signed as a solo artist with Columbia Records in partnership with her record label and entertainment company Odd Atelier in September last year, first emerged in 2016 as a member of ...