Fanatics Fest is a massive, three-day sports bonanza of fan experiences, celebrity meet-and-greets, autograph signings and ...

With Fanatics Fest NYC set to kick off June 20, now's the time to get your strategy together. This year's lineup, as expected, is stacked with an almost overwhelming fleet of top drops. Attendees can ...

From jerseys to cards to hats, a full array of exclusive merchandise is available only at this weekend's event ...

Fanatics Fest is expected to lose millions — again. Michael Rubin’s not worried. “We’re still in investment mode,” the ...

Fanatics CEO Michael Rubin is convening LeBron James, Tom Brady, Kevin Costner, Spike Lee, Travis Scott and Jay-Z under one ...

The Fanatics Games is a competition that has professional athletes and celebrities facing off against regular fans in a ...

In this exclusive interview, Michael Rubin — founder and CEO of Fanatics — shares the remarkable journey behind building one ...

Challenge’ to Feature Olympic, Football, and Basketball Games at Interactive Activation to Celebrate NBC and Peacock’s ...