But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad features will appear in a section called Updates, which is a separate tab ...

Meta Platforms META and Alphabet GOOGL are behemoths of the digital advertising market, generating billions of dollars in ...

Someone who knows all three men calls the trio “the avengers”. He reckons they will have huge additional sums at their ...

IT’S hard to think of a more extraordinary business deal than Facebook’s US$19 billion acquisition of WhatsApp in February ...

Meta AI officially launched in Kenya with WhatsApp users now seeing blue AI button for free AI assistance and image generation capabilities.

This week, just over a decade later after Facebook acquired WhatsApp, ads are finally coming to the popular chat app.

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create ...

Did you know the Meta AI Discover Feed is public? Learn how to make your Meta AI chats private and opt out of sharing.

Meta Platforms is in talks to hire former GitHub CEO Nat Friedman to join the Facebook parent's AI efforts, The Information reported on Wednesday, citing a person familiar with the matter.

The rollout of advertisements in WhatsApp’s Updates tab marks a key turning point for a platform that is deeply woven into ...

Yet an industry that prizes human creativity has found itself on the front lines of disruption by artificial intelligence ( ...

WhatsApp has introduced an AI-powered feature for iOS users, enabling them to generate private message summaries in their ...