As AI-powered pricing gains momentum, sellers may soon use bespoke prices based on consumers’ personal data warns .

Delta Air Lines is using AI technology to determine a small percentage of ticket prices. Find out what this means for ...

By utilizing a new pricing engine from Israeli startup Fetcherr, which the airline claims can operate 24/7 and handle ...

"To try to individualize pricing on seats based on how much you make or don't make or who you are, I can guarantee we would investigate if anyone does that," Sean Duffy said at an Aug. 5 press ...

Delta is pushing back against allegations that it is using AI to price discriminate, responding to a series of questions put ...

In the world of complex and volatile ticket pricing, airlines are adding another layer to the process. The use of artificial ...

Delta said that it's 'testing' AI pricing during its latest earnings call. A new white paper from its software partner, ...

Earlier this month, Delta Air Lines President Glen Hauenstein announced that the company planned to expand its use of AI in ...

In response to questions from lawmakers, Delta says it’s not using AI to find the maximum price an individual will pay.

Delta Air Lines sparked controversy this week when President Glen Hauenstein revealed that the company was planning to expand its use of AI in setting prices. While the change is controversial, ...

The carrier aims to use Fetcherr, an Israeli AI tool, on 20% of domestic flights by the end of the year, President Glen ...

During an earnings call last week, Delta Air Lines President Glen Hauenstein told reporters that the company hoped to expand ...