Nearly a week after its initial launch, the internet can't seem to get enough of the girl group's spunky denim partnership.

Gap’s viral denim ad starring Katseye, which social media users have praised for its diversity, comes weeks after American ...

Gap's new Katseye denim ad, set to Milkshake, has gone viral with 20 million views, praised for diversity and individuality, ...

Gap's new ad follows the same playbook the brand has used since 1998 — and it still resonates. Like a cozy Gap tee, it was ...

A fall denim campaign centered on, in the words of choreographer Robbie Blue, “celebrating everyone’s differences?” count us ...

Katseye, the multinational girl group formed through Hybe and Geffen's Dream Academy, stars in Gap's viral 'Better in Denim' campaign. From charting singles to fashion takeovers, here's everything you ...

The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...

Unveiling an updated version of the early 2000s staple Long & Lean jeans, the band performs wearing the latest trends in ...

The former Gap and J.Crew CEO said the brand should have apologized for its advertisement and admitted it had "screwed up." ...

The denim wars have begun, with Gap seemingly throwing some serious shade in light of American Eagle's recent controversial ...

Gap's popular 'Better in Denim' campaign has led to a viral Instagram post about representation which sparked a powerful yet wholesome response from Katseye's Lara Raj. Gap launched its new campaign ...

American retailer Gap launched a new jeans campaign featuring the pop group KATSEYE. Writer Sally Panis compares and ...