Lee Kum Kee is launching a global brand campaign, the first in its 137-year history, aiming to connect with its increasingly global customer base and appeal to new customers alike. The maker of ...
"Lee Kum Kee's CNY campaign is more than just a festive initiative; it's a movement to elevate the cooking experience while honoring cultural heritage," said Lee Kum Kee. "The brand's ambition to ...