The Grammy-nominated artist has partnered with Zevia for a new commercial which dropped on Monday, March 20, and he's rocking a look that no one saw coming: cut-off Daisy Dukes.

Jelly Roll collaborated with Zevia to promote their zero-sugar soda — and sported a pair of Daisy Dukes for the hilarious new commercial.

Country music star Jelly Roll just proved his confidence has skyrocketed by sporting thigh-baring denim cutoffs in a bold new advertising campaign that has fans doing double-takes. The ...

he says, smiling. Fans oversees don't get to see either artist as often as fans in the States do, so he may not be far off. Touring internationally has historically been tough for Jelly Roll ...

“What?” the other young boy asks his friend in astonishment. The commercial then cuts to Jelly Roll smiling directly at the camera with his bottle of Creamy Root Beer. “I think being honest about that ...