Three things every marketing leader should know about winning with AI today.

The AJ40 launch marks the "culminating moment" for the brand's "40 Years of Greatness" campaign, said Sargent. "The strategy ...

Oklahoma City-based Schraad Sales and Marketing has appointed Patrick Thompson as its president of sales and strategy.

Trying to make better use of AI tools in your marketing planning? Discover five ways B2B marketers can use AI tools to strengthen their marketing strategy.

Xbox’s Recent Struggles May Be Tied to a Failing Game Pass Strategy and the Activision Buyout, According to Insiders Behind Xbox’s latest layoffs: insiders point to failing strategies, long-troubled ...

The "Yes, JCPenney" marketing campaign, led by CMO Marisa Thalberg, is breathing new life into the struggling retailer and getting people to take another look.

This guy has 45 credit cards. Here’s what you can learn from his strategy. Dave Grossman carries a ‘Costanza wallet,’ and he says he’s reaped rewards aplenty as a result ...

7 B2B marketing strategies for 2025 that drive real growth In 2025, staying relevant means optimizing every touchpoint, from AI-powered prospecting to personalized content delivery.