L.A. is more than just the entertainment capital of the United States–it’s a hub for international business development and ...

Ubisoft ended fiscal 2025 with EUR 1.8 billion in debt and EUR 1 billion in cash, leading to a net debt/EBITDA ratio of 1.2. These metrics have continued to deteriorate since the end of fiscal 2022, ...

Black Ops 6 is the latest casualty of Call of Duty's slop era: A parade of cartoonish cosplays, dizzying VFX, and Party City ...

Three things every marketing leader should know about winning with AI today.

While sports sponsorships remain popular among marketers, 76% say they struggle to measure return on investment.

Lionsgate Motion Picture Group marketing president JP Richards and co-president Keri Moore are leaving the company.

From AI integration to workforce development, health system marketing leaders are making targeted investments in 2025 aimed at boosting engagement, strengthening strategy alignment and driving ...

The gaming industry is in a years-long revenue slump, but the biggest firms have bucked the trend – until now. What can they ...

Blackouts, boycotts, and board elections are three ways that you can use your power as a consumer to influence how big corporations shape their policies.

W elcome to this episode of the Marketing Vanguard podcast, recorded at Cannes. Today, host Jenny Rooney speaks with Mark ...

Discover top PPC strategies for in-game advertising that drive real results. Boost audience engagement and ROI with expert ...