Texas Tech football and Texas Tech basketball have benefited greatly from NIL era. So it should hope House v. NCAA settlement ...

The long-awaited return of this video game marked a unique movement for name, image and likeness compensation going forward.

The video game licensing deal may serve as a blueprint for schools on how to generate more compensation for their athletes ...

Rules are meant to be broken. Well, they're not really. But if a rule is put in place, you can bet your behind that somebody ...

Six schools are now joining forces in a new NIL licensing group that is going to look to sign the college football video game ...

An Alabama state representative is pushing an NIL bill that would help “level the playing field” for its college sports ...

Just one month after the Ohio State Buckeyes claimed the College Football Playoff national championship title, Mark Ingram and several other college football ...

The USC Trojans 2024 football season did not end the way the team or fans wanted. The Trojans ended with a 7-6 overall record, winning the Las Vegas Bowl, 35-31 ...

Tennessee could share most of its revenue with football and basketball players or distribute it equitably between male and female athletes. Here's how.

We spoke to three general managers at the Power 4 level about where the job is heading and what specifically is needed at ...

On the outside looking in, allowing Arkansas’ colleges and universities to have game time raffles that benefits name, image and likeness seemed like a decent idea. If you didnt ...

For the first time in college football history, amateur players are able to legally put money in their pockets thanks to the innovative NIL rules introduced to ...