Everyone is talking about Coldplay lately, as the rock band has been the center of a kiss-cam moment that has gone mega viral.

Over the past week, the Coldplay Kiss Cam scandal has completely rocked the internet with memes, social commentary and op-eds since the show took place in mid-July.

Online streams of Coldplay's songs jumped 20% in the days after the video went viral, according to Luminate, an industry data and analytics company.