The NCAA policy change regarding logos on field opens up new revenue source for Texas Tech football. Talks also under way on next naming-rights deal ...

Johnson: I think Texas Tech will sweep at home, but if the Red Raiders let up either team could rise up and humble Texas Tech.

The home of the Texas Tech football ... and neutral-site games. Tech's going to take advantage of the loosened restrictions. "Field naming, putting corporate logos on the playing surface of ...