Georgia Bulldogs football lost out on a five-star defensive lineman recruit due to a better NIL offer from the Texas ...

Texas Longhorns five-star signee Justus Terry has been the subject of NIL discussions in the past couple of days. Originally ...

Year two was a better one for Sarkisian and he led Texas to a better mark as the Longhorns finished 8-5 that season. They ...

When Joe Burrow and the LSU Tigers won the 2019 national championship in dominant fashion, it essentially marked the end of ...

Texas QB Arch Manning has secured a significant NIL deal with energy drink giant Red Bull. Here's what we know.

Texas Tech football and Texas Tech basketball have benefited greatly from NIL era. So it should hope House v. NCAA settlement ...

A robust NIL program and a savvy general manager have made the Red Raiders into a big offseason winner. But will that ...

Texas football quarterback Arch Manning, who's set to take over as the Longhorns' starter next season, said he doesn't quite deserve attention yet, despite signing an NIL deal with Red Bull on ...

The 2024 season saw Dr Pepper significantly increase its investment in NIL when it partnered with 12 college football players ...

the better NIL deal offered by the Texas Longhorns ultimately won out. Name, image, and likeness opportunities continue to dictate college football recruiting, and that was the case with Georgia ...