Not everyone is pleased with the plan. Of course, college football jerseys already have a couple forms of advertising on them already. First, there's the apparel maker's patch.

Texas Longhorns head coach Steve Sarkisian leads warm ups prior to the Cotton Bowl Classic College Football Playoff semifinal game between the Ohio State Buckeyes and the Texas Longhorns at AT&T ...

Texas Longhorns head football coach Steve Sarkisian takes a photo with pitcher Jonah Williams (55) ahead of the Lone Star Showdown against Texas A&M at UFCU Disch-Falk Field on Friday, April 25, 2025.

A tie with dozens of initials on it memorialized the tragedy at Camp Mystic. More on Michael Taaffe's touching gesture.

Arch Manning admits now that going from highly sought-after high school recruit to the Texas backup quarterback wasn’t an easy transition.

— Zach Barnett (@zach_barnett) July 2, 2025 Of course, college football jerseys already have a couple forms of advertising on them already. First, there's the apparel maker's patch.