U nderstanding the demographics of your target audience is essential for small businesses looking to succeed in marketing. By focusing on specific characteristics like age, gender, and location ...

author of The Death of Demographics, Valuegraphics Marketing for a Values-Driven World. Valuegraphics are derived from a database with almost one million surveys from 180 countries in nine global ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Understanding the demographics of your target customers is critical for the success of your business. Not only do you need to understand them in order to decide exactly what your product and ...

Influencer marketing tends to get a lot of press these days, given the stratospheric sums involved in celebrity endorsements ...

Market research analysts study data and market conditions to help companies determine their target demographics and how much consumers are willing to pay for a product. “Market research uses ...